Google is getting smarter day by day and has released new updates regularly. These updates are found to be favorable sometimes while extremely unfavorable at other times. According to the expert bloggers, Google introduces some new factors and weightage of giving rankings in every yearly update. 

They asked, sometimes Google's updates are such relaxing that every website gets rankings within no time. But sometimes, they need to go with hard situations, in-depth analysis, and consistent performance. In 2024, the updates are really non-relaxing, to be honest. 

But you don't need to get worried about that because Apex Solutions has collected an effective tips list or factors for getting top rankings in Google regardless of updates. If you work on these, surely any update will not harm your website's position.

Pay attention – you can also contact Apex Solutions to get your website top on the list of Google SERPs. The expert team will thoroughly care for your projects and provide you with result-oriented services. 

Let's go.

Effective Ways to Get Your Website on Top in 2024

We have simply collected core factors without confusing you with complex terminologies and dozens of other methods to get top rankings. You need to perform all these factors by keeping relevancy and consistency in mind. It helps you build the potential of your website, so you compete with competitors easily. 

And here we go.

Enhance Your On-Site SEO

The first-ever factor which always has a great impact in maintaining your website top on the SERPs is on-site SEO. It is often known as on-page search engine optimization. It includes everything visible on your website, and you are continuously improving it regularly to attract more relevant traffic.

On-site SEO is of two types; one-time and regular. That's the categorization to which most of the bloggers are still unknown. Let us remove your confusion with an example. 

The on-site SEO practices you perform only once; are included in one-time on-page SEO while writing a blog post and optimizing every new blog post are included in ongoing on-site SEO.

Do you know that according to professional bloggers, on-page is such a part of SEO that you have 100% command? Meanwhile, you can design a complete search engine-friendly blog post following all the tactics and rules to get top rankings in SERPs without any restrictions.

Also, you can adjust keywords on your own, add pictures, write meta-descriptions, and much more. It clearly shows that on-page SEO is totally in your hands, and you can do it efficiently. 

Apex Solutions is giving you a pro checklist regarding on-site SEO:

• Design an easy to crawlable design
• Always follow one outline to your blog posts so that you can engage with a targeted audience
• By the time, promote updating you're your blogposts by adding more content to them
• Make SEO friendly URLs by adding primary keywords to them
• Scatter keywords in the whole of the article in a mannered way
• Do not stuff your keyword to avoid a penalty
• On-site is an ongoing procedure, so don't stop while you have started

Have User-friendly Content

Many examples are there to check on Google how bloggers got top ranking by improving their content quality. And yes, that's what search engine loves to have. That is why you are always recommended to promote uploading quality content that users love to read. 

The thing is, it's necessary to maintain the balance in both. You can't write only SEO-friendly content; you also need to care for user experience. It will be de-ranked if your content is amazingly engaged with search engine optimization tactics and does not care for the user's experience. 

So, always care for your targeted audience's taste and write content in such a style they like and love to read. Here's a pro tip to understand what type of writing style your audience wants.

Find authoritative websites in your niche, and check out their writing style. If more than 3 websites follow the same style, you should pick that style. Because this is what visitors love to read the most.

Make Your Website Crawler Accessible 

As you know, search engines use web crawlers, or spiders, which are types of bots to read and understand a website's content and rank it. So, you need to make your website easy to access for these bots. Because it's clear, if your website doesn't follow the proper indexing rules, it will not be crawled by the bots. 

And yes, you can't achieve ranking even though you have posted dozens of user-friendly blog posts or much more. To make your website crawler-friendly, you need to care for these factors. 

• Submission of sitemap to Google
• Speeding up your site load time
• Perfect internal linking
• Avoid delicacy 
• Updating content on a routine basis

Optimize Keywords

No matter you have found great keywords which can help you rank within days, but you can't achieve ranking if you don't optimize them perfectly. You need to perform some optimization tactics while writing your blog post and uploading.

To optimize your keywords in every blog post, you need to place them in the right place and take care of the right scattering. According to the deep ranking analysis of different websites, you need to place keywords in URLs, titles, meta descriptions, introduction, headings and sub-headings, and the content body. 

In this way, you can optimize your keyword within your blog post.

Build Links to Other Sites

It's another effective ranking factor that can take your website to the top this year. Building your links with other websites is doing guest posting. In this, you need to get backlinks from similar websites in your niche.

This is important because Google assumes your website is authorized because of the links referring to your website. Here's an important thing: you should consider some factors before building links with other websites. Firstly, you need to check that particular website's spam score, links with other websites, and authority. If you find a green signal, get yourself into it.

Create Backlinks to Your Site

Creating backlinks to your website is a widespread technique in search engine optimization to rank your website. It is often called off-site SEO, which is an ongoing process. In which you need to build all types of links for your website on other websites.

You can find dozens of backlink types, but the basic ones are only these mentioned below. All of the others are evolved from these types. 

• Blog commenting
• Web 2.0 
• Forum 
• Sponsored
• Sidebar/Widget
• YouTube
• Viral/Real 
• Social Site
• Article
• Press Release
• Social Bookmarks

These backlink types you need to create for your website and take care of their ratio. Because sometimes, you make extra backlinks without caring about the HTML ratio of your website. It takes your backlinks towards the spamming that harms rankings. 

Always promote balancing on-site and off-site SEO. Update your visual content regularly, and never stop creating backlinks. You can make changes in quantity, but you can't stop because it's a practice responsible for long positions in SERPs.

One more thing, same as you have asked above, never make links to such websites you find unauthorized or spammy. It will harm your potential and restrict it from ranking.

Reduce Bounce Rate 

For those who don't know, bounce rate is the leaving of visitors only after viewing a single page of your website or spending very little time. According to the experts, if your website has a greater bounce rate, you need to change your homepage and design. 

Bounce rate depends not only on one factor; it depends upon multiple factors. Maybe a visitor is leaving your website because he doesn't find quality content, or maybe he is not interested in your website design, and much more. 

So, whenever you are getting a high bounce rate, you need to update your website because you are losing digits in your overall revenue, honestly. 

Find Even Keywords 

Keyword strategy and the method by which you are finding them are essential. Sometimes, bloggers don't get rankings because they have targeted high authority keywords while running a new website. And lots of such types of cases. So, you need to know what's the right time to target what types of keywords and much more. 

Firstly, if you have just started a website or don't have higher authority, you need to target long-tail keywords with lower search volume and competition. You can use Google's keyword research tool known as keyword planner or other paid tools like Ahref, SEMrush, Ubersuggest, etc. 

You should gradually move towards the keywords with higher volume and competition when your website starts achieving potential. That is the time when you can leave targeting long-tail keywords. 

Similarly, you can go with competing with other websites in your industry when you rank some of your keywords and gain potential.

Monitor Results 

As a website owner, you surely have a strategy to implement and gain results. Right? But the thing is, sometimes people don't ready to accept that the strategy they are going with is not correct. They need to analyze the results they are getting time by time to understand whether they are going right or need to improve. 

Increase Click-Through rate

As you know that CTR is the direct scale to measure how successful your advertising campaign has gone. However, whether you have attracted a huge ratio of visitors to your ads or not, the click-through rate is much important for you as a blogger. If your CTR is higher, your ads are relevant, and users have a great experience with your website.

Moreover, if you have inserted affiliate links or advertisements, you can get a commission if visitors click on the ads and take some action. So, it is clear that having a higher CTR means higher revenue in the end.

Here are a few core strategies to improve your click-through rate:

• Create engaging content and thumbnail pictures
• Provide newsletter service and run email campaigns
• Provide multiple CTAs (call to action) to get clicks

These are proven methods by which authorized bloggers are getting more visitors and clicks at the same time on advertisements. You should give them a try, so you can also improve your CTR.

Conclusion

Definitely, you are not a single blogger working in any industry. You always have multiple competitors working with you, so you need to introduce something different which helps you get your website on top. And yes, that's what is described in the above article.

There's a list of core factors mentioned you need to take care of to get top rankings this year highly. If you still want to get more information or collaboration, you can contact Apex Solutions.